Longevity and loyalty are evident at Daley Concepts – from the aged bricks in our building to the long-lasting relationships with clients.


We began business as Shuel Advertising in 1972 where Michelle Daley joined the firm in 1987. Working with business owners and key managers, Michelle developed insight into how to run a successful business. In 1993, she purchased the business, taking on the role of President and changing its name to reflect her ownership.


Our “home” office − a red brick Georgian house built in 1927 is centrally located just south of the Meridian Kessler area in Indianapolis.



See a complete history on the timeline below.


About Us

We take great pride in developing close, long-term relationships with our clients. Due to these great relationships, much of our business comes through referrals.

Hear directly from some of our longest-standing clients, here.


Our Services

Click on each area below to learn more

© Daley Concepts, Ltd. 3656 Washington Blvd. Indianapolis, IN 46205

Phone 317.926.2622 Fax 317.926.2846 info@daleyconcepts.com